Key performance indicators (KPIs) are data you measure to see how successful your designs and software products are.

Updated on January 23rd, 2024


An excellent example of a KPI for designers is the bounce rate of a website. It tells the percentage of users who leave a website right away.

Measure this KPI with each new version of your design to see how your design impacts the number of people leaving your website.

This keyword could use some work! 🚧

UX Dictionary is built by designers like you. This is your chance to add something to the kpi page.

Let us know you what you want to add to this keyword and get a 50% discount when you decide to join our community.



Page link

Want to learn more about KPI?

Learn together with other UX designers in our community. Join by picking one of the options below.


  • Same as annual, but billed monthly.


Choose plan


Save 18% compared to monthly

  • 1️⃣ Join our Discord community

  • 2️⃣ Monthly UX Master Classes

  • 3️⃣ Office hours in the community


Choose plan


One purchase. Join forever.

  • Support the development and upkeep of UX Dictionary


Choose plan

Once you choose your plan, you'll be redirected to our Stripe page. After that, you'll be redirected to our dashboard. You can cancel, pause, or upgrade at any time.