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KPI

Key performance indicators (KPIs) are data you measure to see how successful your designs and software products are.

Updated on January 23rd, 2024

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An excellent example of a KPI for designers is the bounce rate of a website. It tells the percentage of users who leave a website right away.

Measure this KPI with each new version of your design to see how your design impacts the number of people leaving your website.

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Contributed by Nick Groeneveld

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